Privacy And Data Protection Policy

Privacy & Data Protection Policy

MRPurna Private Limited is committed to protecting your privacy. This policy outlines how we collect, use, and safeguard your personal information.

1. Introduction

1.1 Purpose of the Policy

At MRPurna Private Limited, we value your privacy. This Privacy & Data Protection Policy explains how we collect, use, store, and protect your personal information when you use our app, website, or any of our services. Our goal is to be transparent about what data we collect and how we use it to serve you better.

1.2 Scope of the Policy

This policy applies to all users who interact with our digital platforms - including our mobile app, website, and any third-party platforms where our services or products are listed. It also covers how we handle data across various services like order placement, customer support, marketing communications, etc.

1.3 Consent

By accessing or using our app, website, or services, you agree to the collection and use of your information as described in this policy. If you do not agree with our policies, please do not use our services. You can withdraw your consent at any time by contacting us, although this may limit your access to some services.

2. Information We Collect

2.1 Personal Information

We collect information that you provide directly, such as:

  • Your name, email address, phone number, location, shipping address, and billing address.
  • Login credentials if you register on our app or website.
  • Communication data like emails or support messages.

2.2 Non-Personal Information

We may collect certain non-identifiable information to improve our service, such as:

  • Device type and browser used
  • Language preferences
  • App version and usage patterns

2.3 Sensitive Personal Data (if applicable)

Generally, we do not ask for sensitive personal data like biometric data. If at any point we need to collect such data, we will ask for your explicit consent and follow all data protection norms under Indian law.

2.4 Information Collected Automatically

We use tools such as cookies, app trackers, and analytics to collect information automatically:

  • IP address and geolocation (only general location, not GPS-based)
  • Pages viewed, time spent on the app/website, and clicks
  • Device ID and crash logs (for improving app performance)

This data helps us improve your experience but is always handled securely and never sold to third parties.

3. Purpose of Data Collection

3.1 To Provide and Improve Our Services

We collect your data primarily to deliver a smooth and personalized experience. This includes:

  • Enabling user registration and login
  • Recommending relevant products
  • Tracking user activity to improve app features and functionality
  • Providing customized support based on user behavior and needs

3.2 To Process Orders and Transactions

  • Complete orders placed via our app or website
  • Manages deliveries, returns, and refunds
  • Send order confirmations, invoices, and shipping updates
  • Ensure secure payment processing through trusted gateways

3.3 To Communicate with Users

  • Respond to your queries and support requests
  • Share important service-related updates or changes
  • Send reminders related to exercise plans or purchases

We do not spam. You’ll only receive relevant and necessary communication.

3.4 For Marketing, Surveys, and Feedback

  • Send newsletters, offers, and product recommendations
  • Conduct user satisfaction surveys
  • Request reviews or feedback

You can opt out anytime.

3.5 For Legal and Security Purposes

  • Prevent fraud or unauthorized access
  • Comply with laws or government requests
  • Protect legal rights

4. Use of Collected Information

4.1 Internal Use

  • Maintain user accounts
  • Analyze user behavior
  • Develop new features
  • Train support teams

Your data is securely stored and restricted.

4.2 Sharing with Trusted Partners

  • Delivery partners
  • Payment gateways
  • Analytics / cloud providers
  • Marketing tools (if opted in)

We do not sell your data.

4.3 Compliance with Laws

  • Authorities under Indian law
  • Legal proceedings
  • Regulatory compliance

5. Cookies and Tracking Technologies

5.1 What are Cookies?

Cookies are small text files stored on your device. They help improve experience and remember preferences.

5.2 How We Use Cookies

  • Keep you logged in
  • Remember cart items
  • Analyze performance
  • Personalize experience
  • Track usage patterns

5.3 Managing Cookies

  • Browser settings
  • App permissions
  • Cookie banners

Note: Disabling cookies may limit functionality.

6. Data Sharing and Disclosure

6.1 Third-Party Providers

  • Delivery/logistics
  • Payment gateways
  • Cloud hosting
  • Analytics tools

6.2 Legal Disclosures

  • Required by law
  • Protect company rights
  • Prevent fraud

6.3 Business Transfers

Data may transfer during mergers/acquisitions.

7. Data Security Measures

7.1 Technical Safeguards

  • SSL encryption
  • Secure cloud
  • Regular testing

7.2 Organizational Controls

  • Restricted access
  • Staff training
  • Role-based access

7.3 Payment Protection

  • Third-party secure gateways
  • Encryption & tokenization

8. Data Retention Policy

8.1 Retention Period

  • Legal compliance
  • Service needs

8.2 Criteria

  • Type of data
  • Legal requirements
  • Service needs

8.3 Data Disposal

  • Secure deletion
  • Database cleanup

9. Your Rights

9.1 Access & Update

  • Account settings
  • Written request

9.2 Data Portability

You can request your data.

9.3 Withdraw Consent

You can withdraw anytime.

9.4 Restrict Processing

  • Object to marketing
  • Limit processing

10. Children’s Privacy

We do not collect data from children under 18.

11. Contact Information

Email: info@mrpurna.com
Phone: +91-7053705317

12. Policy Updates

We may update this policy periodically.

Scroll to Top